Amazon SES stands for Amazon Simple Email Service. As the name suggests, it is a simple, reliable, and cost-effective email platform. Built on a highly reliable and scalable infrastructure, it was developed by Amazon.com to serve its own customer base.
Amazon SES is extremely simple to use. It comes with a web-based management console and a mobile app. You can also integrate it with third-party technologies as Amazon SES provides you with full REST APIs and SDKs.
With Amazon SES, you can send automated emails to your consumers at a very low price. These include order confirmations, shipping notices, order status updates, password reset emails, and more.
Any event that requires reporting, workflow status updates, reports, and application error alerts can be sent out with Amazon SES.
Amazon SES is not just used to send emails but also to receive them. You can use Amazon SES to receive messages and deliver them to an Amazon S3 bucket, call custom code via AWS Lambda, or publish notifications to Amazon SNS.
Amazon SES runs on Amazon’s cloud network infrastructure and data centers, providing high availability and data durability.
Amazon SES is based on scalable cloud-based email technology, used by Amazon websites worldwide to send billions of messages each year.
There are no up-front fees or fixed expenses. You pay very low charges for the number of emails sent and received, and data transfer fees are minimal.
Amazon SES takes steps to maximize the percentage of your emails that arrive in the inbox of your recipients.
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